Courteney Cox Just Shared the Versatile $28 Concealer She Uses as a 2-in-1 Beauty Hack

You might think you need to layer on a ton of makeup to conceal fine lines as you age, but I’m here to tell you that’s not the case — and Courteney Cox agrees. The actress takes a less-is-more approach, reaching for multitasking products like the Make Beauty Skin Mimetic Concealer. Plus, it doubles as her foundation!

“My makeup is really simple. I like to be efficient,” Cox recently said in an Instagram video. “Once I put on my moisturizer, it’s a one-stop shop. This one [product] is my base and concealer.”

In the clip, Cox strategically dabs the versatile concealer under her eyes, right below her nose, in between her eyebrows and on her cheekbones, then blends. The result is a natural, your-skin-but-better finish. It’s not a time eraser, per se, but Cox looks like she got a full eight hours of sleep with her radiant complexion.

The reason this concealer makes such a great multi-tasker is because the formula is designed to be buildable. Plus, it also contains skin-enhancing ingredients, like red algae extract and caffeine, which help moisturize the skin and minimize the look of dark circles. It’s one of the products that professional makeup artists regularly carry — multi-use items make their jobs easier.

However, everyday shoppers are finally realizing just how well this concealer works. What was once reserved for the pros has slowly become a staple in makeup bags around the world. And mature women have especially raved about how the formula won’t settle into fine lines.

“I have tried every concealer out there in recent years. In the end, NONE of them lived up to the claim that the product would not settle in my fine lines. UNTIL THIS ONE,” says one 68-year-old Amazon shopper. “It feels emollient-rich, so I was skeptical as I applied it for the first time. When I got home I was shocked to see, after six hours that it was still as fresh as when I applied it, and my lines were not prominent because of settling! I am so happy to finally have found my holy grail in concealer for my under-eye area!”

The Make Beauty Skin Mimetic Concealer could be exactly what you’ve been looking for. We’ll be sure to thank Cox for the rec.

Get the Make Beauty Skin Mimetic Concealer for $28 at Amazon! Please note, prices are accurate as of the publishing date but are subject to change.

Looking for something else? Explore more from Make Beauty here and more concealers here! Don’t forget to check out all of Amazon’s Daily Deals for more great finds!