Wake up and smell the cookies.
National Cookie Day is celebrated on Dec. 4 every year, making today the ideal time to indulge in America’s favorite baked treat.
Plenty of national brands, including Insomnia, Great American Cookies and Pepperidge Farm, are getting in on the dough-licious holiday, offering deals and freebies to celebrate.
Here are some of the sweetest deals to catch this National Cookie Day:
Beyond Juicery + Eatery
Celebrate National Cookie Day with Beyond’s new Holiday Cookie Butter Smoothie, available now through the new year. The smoothie blends banana, cookie butter, almond milk, almond butter, frozen yogurt, honey and cinnamon, topped with cookie crumbs.
Chip City
Chip City Cookies is celebrating by giving away a free Chewie cookie — the chain’s thin cookies — when customers order through the app on Dec. 4. Chewie cookies are available in multiple flavors, including chocolate chip, triple chocolate, confetti, s’mores and oatmeal.
Corner Bakery Cafe
For one day only, Corner Bakery is offering a sweet deal. Guests can snag any cookie for just $1 at participating Corner Bakery Cafe locations on Dec. 4, while supplies last.
Crumbl
The beloved cookie brand is leaning into “6 7” this National Cookie Day — and since it doesn’t exactly have a meaning, Crumbl is making it mean free treats.
On Dec. 4, customers can buy a six-pack in stores and get a seventh treat free. Any dessert qualifies for the promotion, and there will also be a limited number of 6-7 stickers for the first 100 customers at each Crumbl location.
Dairy Queen
DQ is celebrating by offering rewards to members $3 off any small Blizzard through Dec. 7. Plus, customers can get a free Mini Frosted Sugar Cookie Blizzard treat when they purchase a signature stackburger combo or six-piece chicken strip basket.
Dunkin’
Rewards members have the opportunity to earn 3x the points on all espresso drinks, including the new Cookie Butter Cloud Latte.
Great American Cookies
The iconic cookie brand is giving rewards members a free regular original chocolate chip or sugar cookie on Dec. 4, in-store only through the Great American Cookies app.
They are also releasing a new Winter White Sugar Cookie Cake for the festivities.
GoPuff
Gopuff is offering 25% off The Perfect Chocolate Chunk Cookie Mix, a cookie by Chrissy Teigen’s Cravings brand, on Dec. 4th in celebration of National Cookie Day.
Insomnia Cookies
Insomnia is celebrating the foodie day with a new limited-edition cookie, along with a chance for rewards members to win free cookies for a whole year.
The first 100 Insomnia Rewards members can go to their local store for a free limited-edition Snowball Classic cookie — a sugar cookie stuffed with buttercream and topped with powdered sugar and edible glitter.
Plus, one lucky winner at participating locations will find their Snowball cookie filled with purple buttercream, scoring a year of free cookies. Those who get the purple-filled Snowball cookie must take a picture of the cookie with their receipt, then scan the QR code provided in-store to upload the photo and complete the entry form. Entries must be submitted by 3 a.m. PST on Dec. 6 to qualify, and winners will be told within seven business days.
Jimmy John’s
A new cookie joined the Jimmy John’s lineup in time for National Cookie Day. The new Holiday Magic Cookie made with M&M’s is a soft, buttery sugar cookie baked with red and green milk chocolate M&M’s and topped with a sparkling winter sprinkle mix.
Guests can get a free Holiday Magic Cookie on Dec. 4 with any purchase of $5 or more on mobile or through the app.
Maman
Customers can upgrade their eight-cookie box at Maman to a 12-cookie box when purchasing a blue-and-white box online with the code “COOKIEDAYUP4.”
Milk Bar
Milk Bar is celebrating National Cookie Day on Dec. 4 with free giveaways of the limited-edition McCormick x Milk Bar Eggnog English Toffee Cookie at select Milk Bar locations in NYC. The first 100 customers at the NYC Flagship and West Village locations will receive a free limited-edition cookie while supplies last.
Nestlé Toll House
Taco ’bout a deal! Nestlé Toll House is giving away Cookie Tacos for free on a first-come, first-served basis, while supplies last, on Dec. 4. Starting at 2 p.m. ET, fans can visit the website to get their free kit.
The Cookie Tacos come with a Nestlé Toll House Chocolate Chip Cookie Dough Roll, Semi-Sweet Chocolate Morsels, a taco stand and a $25 gift card to cover additional toppings and ingredients.
Panera
National Cookie Day happens to be in the heart of the holiday season, and Panera is giving guests a special offer to start the holiday treat exchange.
MyPanera members can enjoy a limited-time Buy One, Get One cookie reward on any channel — one cookie to enjoy for themselves and one to swap with a friend. Patrons can choose from Chippers, Candy Cookies, Oatmeal with Berries or the festive Mitten Cookies.
Pepperidge Farm
Pepperidge Farm is putting a modern twist on the cookie gram for National Cookie Day with the Holiday Cookie Courier, a nostalgic delivery service for people who prefer to send snacks.
Stating Dec. 4 at 9 a.m. ET, fans can go to PepperidgeFarmHoliday.com to send someone a free cookiegram — but act fast, because there’s sure to be competition. If your friend gets chosen, they’ll receive a festive box with two full bags of Pepperidge Farm Chessmen and Milano Mint Chocolate, as well as a personalized note inside.
Pepperidge Farm wants recipients to share the moment and tag @PepperidgeFarm on social media.
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