This Now-$12 Mascara Is Quickly Earning ‘Holy Grail’ Status Among Amazon Shoppers

Mascara is one of those beauty products that takes multiple rounds of testing to land on a formula that’s suited for your eyes. If you still haven’t found your holy grail, consider your search over. This smudge-proof mascara is only $12 at Amazon, and shoppers say it “covers each lash perfectly.”

The Heimish Dailism Smudge Stop Mascara is the formula shoppers of all ages are raving about. The mascara is made to help you achieve curled lashes that last all day. It also promises to immediately add volume without weighing your lashes down.

The secret is in the wand — it’s curved to match the natural shape of your eye and evenly coat lashes from root to tip. Shoppers confirm the mascara doesn’t smudge or clump. Better yet, it’s easy to take off with water, meaning no more vigorously rubbing your eyes!

Over 700 shoppers have purchased the mascara this month, and it’s quickly earning glowing reviews.

One shopper called the mascara their “holy grail,” adding, “I have tried all the mascaras. I tried this on a whim & let me tell you it’s amazing!! This mascara does not flake, run and it’s not messy! Perfect lashes every-time! Very easy to remove. And the price is a no-brainer. Buy it, you will thank me later!”

“I have bought this mascara over three times now and have even gifted it to my sister-in-law,” another reviewer wrote. “It is lightweight but covers each lash perfectly. There is no odor or clumpiness. Even when I sweat, it doesn’t come off or flake off. When it is time to wash it off I just use a gel facial wash and it washes off so easily. I usually don’t have to scrub my eyelashes to remove them because it washes off so easily. It’s an amazing formula and I always recommend this mascara when I get a chance.”

Ready to try this formula? Head to Amazon now and snag a tube while it’s only $12!

Get the Heimish Dailism Smudge Stop Mascara for $12 (originally $14) at Amazon!