After an offseason of major change in Buffalo, quarterback Josh Allen isn’t getting distracted by any outside noise.
In an exclusive interview with Us Weekly, Allen, 30, was asked how much weight he feels on his shoulders to finally get the Bills to a Super Bowl in his ninth season with the franchise.
“Not a whole lot of pressure,” Allen said, while promoting his partnership with Natrol, the No. 1 drug-free sleep aid brand. “It’s always been my dream. It’s been my goal from day one, since I set foot in Buffalo, to bring a Lombardi Trophy to western New York. And that’s not going to change. But again, just making sure I’m falling in love with the process of what it takes to get there, enjoying the game that I love and being the best person, player, father that I can be while doing it.”
Allen and his wife, actress Hailee Steinfeld, welcomed their first child, daughter Harper, in April.
Prior to the 2026 season, the Bills made four consecutive Super Bowls between 1991 to 1994, but lost all four times.
In January, the Bills hired the team’s former offensive coordinator, Joe Brady, to take over as head coach after parting ways with Sean McDermott after nine seasons.
“I’ve had Joe in the room with me for the last couple years, so you know it’s not anything new,” Allen said of their relationship. “We’re very much in lockstep and aligned in what we want to accomplish and what it’s going to take to get there. So, obviously, very excited for this year, new stadium. A lot of firsts.”
The Bills will christen the brand-new Highmark Stadium in Orchard Park when the NFL season opens this fall. The fancy new digs cost over $2.1 billion and, amongst other amenities, features the world’s largest stadium snow-melt system.
Allen and the Bills welcome the Detroit Lions for the Highmark home opener on September 17.
In the meantime, the quarterback has been utilizing Natrol’s new Ultra Sleep and Ultra Energy supplements into his daily routine. Together, the products help him fall asleep faster, stay asleep longer and maintain sustained energy throughout the demanding offseason.
“It’’s been life-changing because I understand what it’s like to have good sleep, and now what it’s like to not have such great sleep,” Allen explained.
The NFL superstar said the Natrol supplements help “in falling asleep and keeping you asleep, so you can wake up feeling refreshed, and then on top of that, you have the energy that fills your body with what it needs and really good nutrients to keep you feeling great throughout the day.”
Allen added, “Sleep happens throughout the entire day too, so right when you wake up determines what you’re going to sleep like that night.”
For more information about Natrol’s new Ultra Sleep and Ultra Energy supplements, click here.
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