Are you ready for Freddy?
California burger lovers are getting a taste of the Midwest, with Wichita staple Freddy’s Frozen Custard & Steakburgers announcing its expansion on the West Coast as dozens of new locations are set to pop up across the Golden State.
The popular fast-casual chain, known for its fresh never-frozen beef, small-batch frozen custard and classic American comfort food, is making a significant push into California.
The increase in storefronts is part of the company’s multiyear development strategy that’s set to see the chain extending its reach into multiple US regions to the tune of 60 new locations.
This extension west will focus heavily on Northern California while continuing to build on its existing presence in in the state. Freddy’s currently operates several locations in Southern California — Bakersfield, Barstow, Fontana, Glendora, Norco, San Marcos and Victorville — and sees strong potential in the Golden State’s market.
As part of this expansion, Freddy’s is offering potential business owners the opportunity to become a franchisee in the chain restaurant.
“A strong franchise system is built on operators who see long-term opportunity within the brand,” said Freddy’s chief development officer Andrew Thengvall.
“As Freddy’s continues to grow, we remain focused on supporting our franchisees, through new restaurant prototypes, greater real estate flexibility, and development strategies that help position the brand for sustainable growth,” he added.
The expansion comes as several national chains, like Raising Cane’s and California favorite In-N-Out Burger, continue to invest in the state despite economic challenges, betting on the Golden State’s large population and appetite for familiar, quick-service options.
For fans in the Central Valley and Bay Area, the additional restaurants will mean shorter drives for that Freddy’s fix.
The company has not yet released exact locations or timelines for the restaurant openings planned for California, but it’ll surely be worth the wait to devour a classic All-Beef Hot Dog or Grilled Cheese Steakburger.
The Kansas chain, which first launched in 2002 and now boasts 580 locations nationwide, has built a loyal following for its made-to-order meals, friendly service and nostalgic drive-in vibe.
Fortunately for California weight watchers, each menu item comes with a calorie count to ensure you don’t overindulge. Signature menu items include the Freddy’s Original Double, Freddy’s Original Patty Melt and Signature Turtle frozen custard sundae.
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